Brands, content & innovation
Intellectual Property
Practical protection and commercialisation of trademarks, creative work, technology and know-how.
How we look at the matter
Identify the asset before choosing the protection.
A name, design, work, invention, dataset or process may involve different rights, owners, registration systems and commercial risks.
We help clients identify what they have, confirm how it was created or acquired, and choose proportionate registration, contract and enforcement steps.
Matter-specific legal work
Where the work may begin.
The scope is defined around the documents, decision and forum—not a one-size-fits-all package.
Trademark strategy and filing
Assessing marks, ownership, goods or services and the record needed for filing and prosecution.
Copyright and content
Advising on ownership, permission, commissioned work and unauthorised use.
Licensing and assignment
Defining scope, territory, term, payment, quality control and ownership in IP agreements.
Brand and online enforcement
Preserving evidence and considering notices, platform action, negotiation or proceedings.
IP in transactions
Reviewing ownership, registrations, licences and risk during investment, acquisition or collaboration.
Confidential information and know-how
Using contracts and process controls around sensitive commercial information.
A disciplined first pass
A disciplined path through intellectual property work.
- 01
Orient
Clarify the intellectual property issue, the parties, the deadline and the decision that must be made.
- 02
Review
Read the governing documents, official record and material communications as one chronology.
- 03
Assess
Identify legal, evidential, commercial and procedural risks before selecting a route.
- 04
Act
Confirm a proportionate written scope and take the agreed next step without promising an outcome.
Prepare the first conversation
Useful material to bring.
A complete file is not required to start. The material you do have can reveal what needs to be checked next.
- Examples of the mark, work or technology
- Creation and ownership records
- Registrations and filing history
- Licences, assignments or employment terms
- Evidence of disputed use
Before you instruct the firm
Common starting questions.
01Should a trademark search happen before filing?
A search can identify earlier marks and help refine the filing strategy, but the appropriate scope depends on the mark, classes and intended markets.
02Who owns work created by a contractor?
Ownership depends on the law, facts and contract. Payment alone should not be assumed to transfer every intellectual-property right.
03What should I preserve if my content or brand is copied?
Keep dated originals, publication records, URLs, screenshots, sales material, correspondence and proof connecting the use to the responsible party.
04Can intellectual property be licensed without being sold?
Yes. A licence can permit defined use while ownership remains with the licensor, subject to carefully drafted terms.